Lancia Ypsilon Versus will be introduced at the 2008 International Paris Motor Show, a Lancia Ypsilon Versus show car produced with the Versace Group brand that will also dress the models on the stand with garments chosen to suit the expressive motifs of the exhibition space. All this confirms the strong bond between Lancia and the world of Fashion. Together with Design and Cinema, Fashion is one of the brand’s languages of reference, as is borne out by the choice of Lancia cars as official vehicles for the Milan fashion week.