Group Lotus plc has teamed up with Hot Wheels®, the famous global die-cast brand, to design, develop and produce a Lotus Hot Wheels® Concept vehicle. This 1:5 scale model was on display to the world at the annual SEMA Show at the Las Vegas Convention Centre between 29th October and 2nd November 2007, and a 1:64 scale version of the design will become part of the Hot Wheels® product range in spring 2008.